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communication by design

As a skilled freelance communicator with over 20 years of experience, my goal is to deliver creative, comprehensive communication solutions that meet the needs of your business. Let's work together to drive your business forward.

how I can help

I offer a wide variety of services to help businesses of any size improve their communications and achieve their goals.

With bespoke training materials, compelling presentations, employee campaigns, end-of-year reviews, roadmaps, communication sites and Wix websites I can provide the right tools to meet your unique needs.

Get in touch today for a free consultation to see how I can help.

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Training materials

Clear, engaging training materials are the foundation of a successful onboarding experience—especially when introducing new systems or refining existing ones. I’ve supported a number of organisations by developing tailored guides and video tutorials that not only fit within their brand guidelines but also engage learners in a meaningful, practical way. 

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PowerPoint

Presentations are an integral part of any business or project, and a well-crafted PowerPoint can help you stand out from the crowd. With my help, your presentations will be visually stunning, engaging and on-brand. I work closely with clients to ensure their content is presented in the best possible way and offer advice on how to engage your audience. 

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Websites and intranets

Strong communication keeps organisations running smoothly. I support businesses in building visually engaging communication sites that share updates, reports, and essential news with employees. I also work with Wix to help small businesses showcase their services and products through professional, responsive websites that work seamlessly on any device.

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Roadmaps

I know how vital roadmaps are in achieving your goals. I'll create a visual plan, for sharing with stakeholders, that depicts the steps your business / project will take to achieve your goals. Whether it's a simple timeline or a plan on a page to share with your stakeholders I will work with you to ensure you have the overview that sets out your milestones.

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Word Docs

Are you having trouble formatting your Word documents or making them more reader-friendly?  I am here to offer my expertise in consistent formatting and easy-to-read document layouts. Additionally, as a freelance communications professional, I can help tailor your documents to suit your target audience. 

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Other ways I can help

Looking for someone to handle those daunting tasks that often seem to fall by the wayside? I offer a range of other services to help your business run seamlessly including: board packs, newsletters, organisation charts and end of year reviews. I can assist with the projects that you don't always have the resources to complete on your own.

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about me...

I’m a strategic communications specialist with over 20 years’ experience leading employee and customer engagement across large-scale change and transformation programmes.

 

My work has spanned a wide range of sectors—from finance and pharmaceuticals to sport and utilities—delivering insight-driven strategies and creative campaigns that move people to action.

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In recent years I’ve focused on User Experience and employee engagement for smaller change initiatives, partnering closely with cross-functional teams to ensure messaging, design, and delivery truly meet end-user needs.

 

I’m passionate about aligning with brand guidelines while adding that spark of creativity that elevates engagement and leaves a lasting impression.

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For me, great outcomes are built on clarity, empathy, and precision—and I take pride in bringing those qualities into every collaboration.

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how we can work together...

Though I live in a very rural part of North Wales, I've worked with clients in the US, Ireland, Germany, Switzerland and across the UK. I tend to work remotely - catching up with clients online or by phone.

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I work on an hourly, day or job rate - depending on the type of work you require and what works best for you. 


I work on a Mac / MacBook using Office 365 so we can utilise all the wonderful collaborative tools that provides. 

Though I do use DropBox, my preference is OneDrive as it simplifies the sharing of information and allows us to work on reviews and final edits together in real time.

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the process

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Strategy

We'll kick off with an initial chat to discuss your requirements, making sure I'm a good fit for you and your business.

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Initial design

Once you have engaged my services I'll draft an early design to make sure you're happy that I'm heading in the right direction.

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Delivery

I'll incorporate your feedback into the final version. And I'll make time for reviews and revisions along the way.

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a few examples of my work*

*Much of the work I carry out for clients is completed under a non-disclosure agreement - meaning it must remain confidential.

client testimonials

I had the pleasure of working with Debbie over 18 months, during which she brought external support to my change management team.  She provided professional support across a broad range of activities—from communications and planning to content creation, animated tutorials, and design work. Her proactive approach and ability to deliver high-quality work make her a trusted and experienced professional I can highly recommend.

Debbie applied her UX knowledge to map user flows and simplify complex decision paths while supporting the development of a Procurement compliance tool. Her work helped ensure the tool was both intuitive and aligned with business and regulatory needs.

On top of her creativity and communication skills, Debbie is especially at ease using tools like Camtasia and Canva to produce engaging tutorials and impactful visual content. Her technical agility, combined with her user-centred mindset, enhances her ability to bring messages to life and support change initiatives effectively.

She’s a reliable professional—committed, detail-oriented, and someone you can always count on to go the extra mile. It was a privilege to work alongside her, and I am very happy to recommend her.

Isabelle Hudovernik, Senior Business Transformation Manager, International Olympic Committee (Lausanne, Switzerland)

July 2025

recent clients

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